ryanchartrand.com | Tag Archive

Relevancy, trust will lead the way to a better online ad industry

June 18, 2010 No comments yet

This week I attended Interactive Day San Diego, an online advertising/marketing ‘conference,’ at the beautiful Hilton San Diego Bayfront. I left half-depressed and half-excited. Below are some of my takeaways and thoughts on a variety of topics, all leading up to the importance of relevance and trust in the future of online advertising. Newspapers, meet [...]

Site,Social Media,Tech

Reinventing the in-store experience during the digital revolution

March 23, 2010 No comments yet

A look at how the Web has changed consumer expectations and what it will soon take to get people to stick around your business’ physical space. Design At SXSW last week, I had the pleasure of meeting Patty Fadhouli, director of marketing at the accessories retail chain Charming Charlie(based in Texas and expanding by the day). Charming [...]

Site,Social Media

Why customer recognition should be a top priority in your social media strategy

September 24, 2009 No comments yet

An in-depth look at why recognition is so important to customers and why it should be just as important to any organization or public figure involved with the social Web. The other day I attended a Q&A event on Ustream with one of my favorite musicians and stopped to think for a moment after I’d [...]